How many people you know are NOT on Facebook and Instagram?
More than 90% of people we know use these platforms and will likely check them out more than once a day!
And, Facebook knows us more than we know ourselves as it tracks the way we consume content.
This makes the Facebook platforms so powerful (like a super stalker who knows your every move)!
Throughout this course, we will often use the term "Facebook" to indicate both Facebook and Instagram (as Instagram is now a part of the Facebook family).